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Panasonic Marketing Strategy & Marketing Mix (4Ps Ray Ban continued with its sunglasses as the core product for next 10 years and in 2014 it came up with optical glasses which turned out to be a little more profitable for Ray Ban as they were costlier and more in demand. It turned out that optical glasses starts generating 30% of the total revenue by 2015. Marketing MIX 7 a. Market segmentation 7 4. Subscribe to www.the10thpage.com to keep reading this Marketing involves setting right commodities in the right place, at the right time, and even at the good Marketing mix is a general phrase used to depict the different sorts of picks organisations have to do in the whole procedure of conveying a merchandise or service to market.
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